In collaboration with Meraki’s Communication Group, we develop the design for a Black Girls Code campaign powered by Nike.
The campaign was focused on promoting the girls' participation in this event and making them feel confident and empowered.
Putting our designers hat every time we approach a problem allows us to focus on providing a solution that responds to the needs of the audience we are trying to connect with. A designer’s hat keeps us humble, it helps us to listen, to be curious, and ultimately—to practice as a team— the empathy we need to collaborate and implement empathy driven solutions.
Design as a structural process
We have found in design thinking the structure our team needs to collaborate effectively and generate meaningful solutions that constantly add value. In allowing ourselves to start everything with empathy, and then diving into research, ideation, prototyping and testing—we have found ourselves growing with every project.
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“I’ve worked with Creative Cycle for the past several years, and I am constantly impressed by the quality of their work. From expansive presentations, websites, to printed marketing materials. Creative Cycle is a one-stop shop that blends creativity with great design.”
Travis Holler Digital & Marketing Director
“Creative Cycle has a proven record of creating high-quality graphic collateral, they are committed to innovative and impactful design, and have demonstrated the ability to work within budget constraints that small non-profit organizations often face.”
Senior Director, Veteran Entrepreneurs, PenFed F.