ABOUT US
Understanding
Meet The Team
and c nnecting
with people are at the core of everything we do.
ABOUT US
Design for change
Empathy is at the core of design, and it demands courage—courage to lean into discomfort and ask tough questions that help us arrive at impactful solutions. Design as a mindset allows us to be better collaborators, keeps us real and present in the moment, and allows us to practice curiosity and understanding from the outside in and from the inside out.
Empathy is at the core of design and is not easy.
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Collaboration and creativity are in our DNA; we understand what it takes to build an environment where both can grow.
We know it demands meeting expectations, flexibility, empathy, and the courage to have honest conversations that translate into well-done jobs.
Our Expertise
More than three decades of design experience and a passion for doing things correctly. We care deeply about design and believe in going the extra mile to ensure our clients and people are taken care of.
Our Values
At Creative Cycle, we stand for empathy, curiosity, collaboration, trust, and creativity.
Our Goals
Our goal is simple: we work to add value to people's lives and organizations by using design to drive understanding, knowledge, and creativity.
THE TEAM
Across the world
CEO & Founder
CEO & Founder
Jose Caicedo
"At a more personal level, design has become a process that has shown me how to put humanity right in front and center of the creative process, and is a practice that has also helped me to establish real client and audience connections that provide me with key information I need to create responses that are meaningful, functional and that ultimately add value to an organization and its audience."
COO
COO
Carlos Murguía
"Design is all about translation; it's the ability to understand a company and the customer through empathy and harmonize visual representations of these insights, considering the company goals and the visual storytelling. If a design is beautiful but meaningless, it becomes art since it doesn't consider a company's goals."
