Black Girls CODE – Website Redesign
Client: Black Girls Code
Website Redesign
Website Redesign
⊹
Website Development
Website Development
⊹
Overview
Black Girls CODE (BGC) is a nonprofit organization that offers Black and Brown girls access to engaging computer programming education. Its mission is to trigger these girls' interest in technology, unlock their potential, and foster a more equitable community by focusing on culturally relevant topics. In 2022, the organization experienced a setback with its website and needed to quickly re-establish its online presence, and that was the opportunity for Creative Cycle to support it in such an emergency.
Team
Art Director
Barbara Condemarín
Art Director
Barbara Condemarín
Art Director
Barbara Condemarín
Web Developer
Eli Taipe
Web Developer
Eli Taipe
Web Developer
Eli Taipe
Deliverables
Wordpress Website
01
Challenge
The collaboration with BCG started developing several digital branding assets to promote different events and initiatives. Simultaneously, we assumed responsibility for website management and promptly identified the need to adequate the site to support BGC's mission effectively. Thus, the challenge emerged: migrate existing content to a new WordPress installation and domain to provide BGC with enhanced flexibility and control over its content without delay.
01
Challenge
The collaboration with BCG started developing several digital branding assets to promote different events and initiatives. Simultaneously, we assumed responsibility for website management and promptly identified the need to adequate the site to support BGC's mission effectively. Thus, the challenge emerged: migrate existing content to a new WordPress installation and domain to provide BGC with enhanced flexibility and control over its content without delay.
02
Solution
We started from scratch to set up a new WordPress installation, revamping the UX and UI design. We thoroughly transferred the existing content into a more adaptable CMS setup. Near the end of the migration, BGC had a brief website downtime. Fortunately, we had been working on a separate staging environment, allowing us to restore their online presence immediately through a new domain. Since the site went live, we have collaborated closely with BGC, continuously enhancing the website's design and user experience.
Working with BGC, we adopted an approach to ensure that the new iterations of the site are girl-centric or girl-powered. By using authentic photos of female students, we can vividly tell their stories to the world and showcase the profound impact BGC has on their lives.
02
Solution
We started from scratch to set up a new WordPress installation, revamping the UX and UI design. We thoroughly transferred the existing content into a more adaptable CMS setup. Near the end of the migration, BGC had a brief website downtime. Fortunately, we had been working on a separate staging environment, allowing us to restore their online presence immediately through a new domain. Since the site went live, we have collaborated closely with BGC, continuously enhancing the website's design and user experience.
Working with BGC, we adopted an approach to ensure that the new iterations of the site are girl-centric or girl-powered. By using authentic photos of female students, we can vividly tell their stories to the world and showcase the profound impact BGC has on their lives.
03
Impact
The latest version of BGC's website has become a powerful addition to its communication toolbox, enabling the organization to engage with its audience and effectively share its story.
Through the enhanced CMS framework we established, BGC now has total access to its content and the agility to rapidly construct tailored, branded page layouts that amplify its initiatives. This newfound flexibility empowers BGC to proactively promote its mission and engage with its community on its terms. Creative Cycle believes meaningful relationships deliver meaningful results.
We design with empathy and purpose by genuinely understanding our customers' values, goals, attributes, and needs.
Active listening and continuous learning are integral to our creative process. Our most effective outcomes bloom when we team up with our clients.
Contact Creative Cycle to explore how we can support your goals through a unique collaboration.
03
Impact
The latest version of BGC's website has become a powerful addition to its communication toolbox, enabling the organization to engage with its audience and effectively share its story.
Through the enhanced CMS framework we established, BGC now has total access to its content and the agility to rapidly construct tailored, branded page layouts that amplify its initiatives. This newfound flexibility empowers BGC to proactively promote its mission and engage with its community on its terms. Creative Cycle believes meaningful relationships deliver meaningful results.
We design with empathy and purpose by genuinely understanding our customers' values, goals, attributes, and needs.
Active listening and continuous learning are integral to our creative process. Our most effective outcomes bloom when we team up with our clients.
Contact Creative Cycle to explore how we can support your goals through a unique collaboration.
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FAQ
Get quick answers about working with us and our approach to digital solutions.
What’s included in a monthly retainer?
01
Each retainer includes a set number of design or strategy requests per month, priority turnaround, and a dedicated point of contact. It’s built for teams who want ongoing support without starting from scratch every time.
How many requests can I make per month?
02
We typically handle up to two active requests at a time, with new ones queued as they’re completed. Most deliverables are turned around within 48–72 hours, depending on complexity.
Is a retainer better than a one-off project?
03
If you need ongoing design support, faster turnarounds, or regular iterations, a retainer is often more cost-effective and collaborative than starting fresh each time.
Who will I be working with?
04
You’ll work directly with senior designers and strategists. No middle layers, no fluff—just experienced people doing the work.
Do you work with international clients?
05
Yes. Most of our clients are remote. We’re fully set up to collaborate across time zones with clear communication and shared tools.
What’s included in a monthly retainer?
01
Each retainer includes a set number of design or strategy requests per month, priority turnaround, and a dedicated point of contact. It’s built for teams who want ongoing support without starting from scratch every time.
How many requests can I make per month?
02
We typically handle up to two active requests at a time, with new ones queued as they’re completed. Most deliverables are turned around within 48–72 hours, depending on complexity.
Is a retainer better than a one-off project?
03
If you need ongoing design support, faster turnarounds, or regular iterations, a retainer is often more cost-effective and collaborative than starting fresh each time.
Who will I be working with?
04
You’ll work directly with senior designers and strategists. No middle layers, no fluff—just experienced people doing the work.
Do you work with international clients?
05
Yes. Most of our clients are remote. We’re fully set up to collaborate across time zones with clear communication and shared tools.
What’s included in a monthly retainer?
01
Each retainer includes a set number of design or strategy requests per month, priority turnaround, and a dedicated point of contact. It’s built for teams who want ongoing support without starting from scratch every time.
How many requests can I make per month?
02
We typically handle up to two active requests at a time, with new ones queued as they’re completed. Most deliverables are turned around within 48–72 hours, depending on complexity.
Is a retainer better than a one-off project?
03
If you need ongoing design support, faster turnarounds, or regular iterations, a retainer is often more cost-effective and collaborative than starting fresh each time.
Who will I be working with?
04
You’ll work directly with senior designers and strategists. No middle layers, no fluff—just experienced people doing the work.
Do you work with international clients?
05
Yes. Most of our clients are remote. We’re fully set up to collaborate across time zones with clear communication and shared tools.
