We held a workshop to become thoroughly versed in SSATP’s mission, audiences, and vision so we could effectively tell their story through design. Our teams then identified all of the necessary brand elements for the campaign.
Following this discovery phase, we worked together on ideation. Creative Cycle engaged SSATP in a two-way conversation to build a dashboard of ideas, define requirements and deliverables, and identify the proper tools and communication channels. Once we established cohesion and consensus, our teams had a solid foundation to begin execution.