CASE STUDY
Client: Kick
INTRODUCTION
KICK is a digital health company that focuses on solving nicotine addiction and uses electronics or hardware to achieve this while generating new information and data related to this problem. Creative Cycle collaborated with KICK to establish the new brand identity and develop a website where technology and sobriety stand out.
01.
Design is a language in which we speak fluently
In 2020, KICK initiated its prototyping phase for the nicotine cessation vape pen and the tracking app for nicotine replacement therapy. As a new brand entering the digital health product market, it required a distinctive and memorable image to differentiate itself in the electronic cigarette industry, highlighting that it's not just another vape but a product designed to support nicotine cessation.
02.
Design is a language in which we speak fluently
03.