First, we worked on the concept to appropriately use the visual elements for the Hackaton. The proposal was working mainly above high contrast to create impact.
Also, we developed a lockup for the slogan of the campaign, emphasizing the word "hack" and making it look glitched and vibrant. Finally, we add coded style typography for other texts.
The color palette we chose is highly contrasted, black with intense fuchsia and some details in blue.