BRANDING | AIRPLUS INTERNATIONAL

Case study:

AirPlus International - Social Media and Content Marketing

AirPlus International is a prominent provider of solutions for managing business travel expenses. Their client base includes Fortune 500 companies and other large organizations with robust corporate travel programs.

Creative Cycle collaborates with AirPlus International to create captivating social media content that promotes AirPlus' thought leadership and brand.

Challenge

Social media and content marketing are pivotal elements of AirPlus' marketing strategy. We leverage these platforms to share a dynamic mix of assets, including eye-catching infographics, compelling product promotions, and inspiring success stories that firmly establish AirPlus as a front-runner in its industry. AirPlus, a global industry leader known for its efficiency, manages a lean marketing department. To amplify their social media presence, they turned to Creative Cycle to design visually stunning content that aligns seamlessly with their strict brand guidelines and budget, ensuring they continue to soar in their industry.

Solution

We also familiarized ourselves with the design specifications for each social media platform to further streamline development.

Creative Cycle improved efficiency by digging deeper into AirPlus brand preferences and guidelines, allowing us to anticipate customer needs.

Relevance

Our ongoing collaboration with AirPlus has strengthened their social media presence and streamlined the design process. We proactively create content, saving time and resources, by thoroughly grasping the specific preferences and guidelines of the client.

AirPlus furnishes us with the essential framework for our creative designs, with their copy and data serving as the bedrock for insightful and engaging content; then, Creative Cycle brings it to life with compelling visuals. Looking ahead, Creative Cycle aspires to extend our support to AirPlus in an analytical role, helping them measure and enhance their social media performance.

Creative Cycle firmly believes that meaningful relationships yield impactful results. We approach our work with a deep understanding of our client's values, goals, characteristics, and needs, crafting designs infused with empathy and purpose. At the core of our creative process lies active listening and continuous learning, and through collaboration with our clients, we achieve the most effective results.

Contact Creative Cycle to explore how we can support your goals through a unique collaboration.

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